Who we are
Cigierre - Compagnia Generale Ristorazione SpA is the result of the visionary idea of Marco Di Giusto, the current CEO of the company. He has been able to grasp the emerging needs and tastes of a constantly evolving market, laying the foundations for lasting entrepreneurial success. Today, Cigierre is a renowned brand in Italy and abroad, represented by brands such as Old Wild West, Wiener Haus, Shi's, America Graffiti, Smashie, and Pizzikotto. These diverse and multicultural brands, share a commitment to quality and attention to detail, rooted in the historic passion for good food and the tradition of Italian craftsmanship.
A quality beyond doubt
The raw materials used in our recipes are consistently tested and verified by our Research & Development and Quality teams, who pay great attention to all aspects related to their origin, certifications, and product quality.
Time is never wasted in the kitchen
The preparation of our recipes is the result of extensive and in-depth product research, leaving no detail to chance in terms of taste, innovation, texture, and the preparation of products and dishes.
Mutual satisfaction
Those who work for us "join" a team that invests in the growth and development of skills and potential, to ensure efficient customer service as well as personal fulfillment.
Emotion is served
From the decor to the menu, every detail within our restaurants is tailored to enhance your taste experience to the fullest.
more than
+370
restaurants in Italy
over
5.000
employees
network revenue
545 mio
in 2023
over
30 mio
customers served in 2023
VISION
Without
the customer,
there's no
flavor
At the heart of every idea and project we undertake, the customer is always central. We believe that meeting the changing tastes and needs of each individual customer is the key to a special culinary experience. For this reason, at Cigierre, adaptability, flexibility, and creativity have always been fundamental elements in conveying to the consumer the true taste of passion for good food and constant attention to their needs.
Values
We deal with "ingredients" every day, but THESE are the ones that make us a winning team:
Passion
The engine that drives our company along with fundamental values such as leadership and performance. We are committed to pursuing constant growth while maintaining high standards of reliability and reputation, always staying close to our customers by listening to and analyzing their needs. Our priority is to guarantee a timely response to their requirements, in order to exceed their expectations.
Quality
Always at the heart of everything we do. We continuously invest in finding new ways to improve the quality of our products and services to offer a unique experience to our customers, distiguishing ourselves through originality and excellence. We invest in the training and development of people to ensure high standards of professionalism and we value our internal resources, maximizing the value of our assets and partnerships.
Innovation
Dynamic, flexible, modern: we focus on technological innovation to expand our horizons and offer cutting-edge products and services. Our offering is constantly evolving, committed to developing new solutions that meet the ever-changing needs of our customers.
Sustainability
We consider the safety and health of people as our top priorities. We are committed to sustainable economic growth, seeking careful and targeted expansion that takes into account the impact on the community. Ethics and social responsibility guide the behaviors that identify us as a company; we believe in social recruitment and the importance of ensuring the right opportunities for anyone deserving of them.
MISSION
We fuel our idea of the future
We carefully balance the quality of our products and offer attentive and engaging service. Finally, we add enthusiasm and emotion in the right measure.
This is Cigierre's recipe for offering increasingly innovative formats both in products and in experience, ensuring sustainability, longevity, and growth over time, with the continuous goal of strengthening our position within the market.
This is Cigierre's recipe for offering increasingly innovative formats both in products and in experience, ensuring sustainability, longevity, and growth over time, with the continuous goal of strengthening our position within the market.
A franchise story
Ours began 30 years ago thanks to franchising, the main development channel and distinctive feature of the company.
1995
Cigierre - Compagnia Generale S.p.a. was founded with the aim of creating, experimenting with, and managing restaurant formats.
2002
First opening of Old Wild West
2005
Old Wild West franchise development
Cigierre continues the development of its formats and the Wiener Haus format is born.
2007
2011
First opening of Old Wild West abroad
Acquisition of a part of the capital by the L-Capital group.
2012
2015
Acquisition of the new Japanese restaurant format Shi’S.
2016
Acquisition of the group by BC Partners.
Acquisition of Pizzikotto, a new pizzeria restaurant format.
Acquisition of Pizzikotto, a new pizzeria restaurant format.
2017
Acquisition of America Graffiti, a 1950s concept diner.
2019
Over 370 restaurants opened
Cigierre continues the development of its formats and the Smashie format and the Cigierre Academy are born.
2023
2024
First opening of Pizzikotto in France
Contacts
CIGIERRE - Compagnia Generale
Ristorazione S.p.A.
Via Nazionale, 35
33010 Tavagnacco (UD)
Tel. +39 0432 804804
Fax +39 0432 804610
Ristorazione S.p.A.
Via Nazionale, 35
33010 Tavagnacco (UD)
Tel. +39 0432 804804
Fax +39 0432 804610